Denotation & Connotation

 1) Write an analysis of the WaterAid advert above using denotation, connotation and analysis. What can you see? What are the deeper meanings in the advert? What does the advert communicate to the audience? How might an audience react after seeing the advert?

Denotation:

In the advert you can see a black boy who is probably  struggling with his daily life just because they do not have clean drinking water and in the background you can see a dirty and undeveloped landscape.

Connotation:

The advert uses a slogan dig toilets no graves this shows that they do not have a happy life because graves means alot of people are dying probably from disease and the toilets is probably for hygiene because they cannot afford toilets.

Analysis:

The advert helps the audience how severe the situation is and that they could actually help and contribute to help the people that do not have water.